Louis Mangione

Innovations in Education, Inc.

Training Faux Pas: “The Bad Scout”

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Being the “Bad Scout” (being ill-prepared)

Not Knowing Your Audience – If you were to tell any soldier, any coach, any interviewer that you were planning on going in blind without enough knowledge regarding those you will encounter, they would tell you this can be a recipe for failure. We cannot trust that the information will sell itself to all in attendance.

Advertisers not only know their audience, they target a certain kind of audience, hoping to convince the viewer, not only of the benefits of the product, but that one cannot live without it. In many ways, the role of the teacher is similar, especially when the product being advertised is actually one the audience absolutely cannot live without, such as Safety. The same is true when the audience cannot immediately see how the information relates to their job, such as exercises in attention to detail.
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